The workshops include:
“Entrepreneurial solutions for nonprofits” (an overview of the basic principles and critical success factors associated with social entrepreneurship, plus an introduction to entrepreneurial strategic planning, positioning and marketing strategies, strategic partnerships, business development strategies and financing strategies)
“Positioning and marketing strategies for entrepreneurial nonprofits” (an overview of basic marketing principles, including the differences between strategic and tactical marketing, plus an introduction to positioning strategies, strategic partnerships, pricing strategies and marketing communications)
“Business development strategies for entrepreneurial nonprofits” (an introduction to the business development process, including preliminary planning, brainstorming, initial screening, feasibility studies, business planning, and financing strategies)